Insight
Que montrent les chiffres 2025 ?
Senegal imported 24 000 tonnes of Chinese tea in 2025, up 61,4%, worth USD 98,4 million, up 62,5%, at an average USD 4 024,6 per tonne. Morocco imported 91 000 tonnes, up 13,4%, worth USD 280 million, at USD 3 043,4 per tonne. Senegal paid 32,2% more per tonne and grew more than four times faster.
| Indicateur | Sénégal | Maroc |
|---|---|---|
| Volume | 24 000 t | 91 000 t |
| Accroissement du volume | +61,4% | +13,4% |
| Valeur | USD 98,4 m | USD 280 m |
| Croissance de la valeur | +62,5% | +14,7% |
| Prix unitaire | USD 4 024,6 / t | USD 3 043,4 / t |
| Par rapport à la moyenne chinoise de 2025 de USD 3 691,2 / t | +9,0% | −17,5% |
Pourquoi le Sénégal paie-t-il plus ?
The customs figures show the gap but not its cause. Both numbers are averages across every grade, pack and contract shipped in 2025, so a different mix of gunpowder and Chunmee grades, more retail-packed tea or different delivery terms can each move the average. Senegal ranked second by export value among all destinations, behind only Morocco, on roughly a quarter of Morocco's tonnage.
Senegal is also not the top of the West African range. Value divided by volume from the same table puts Côte d'Ivoire at about USD 4 258,4 per tonne and Mauritania at about USD 4 136,9; Ghana, at about USD 4,004.9, paid almost exactly Senegal's price.
Mauritania was fourth by export value at USD 83,2 million, on 20 116,7 tonnes, and takes 100% green tea from China.
À quoi ressemblerait un premier programme au Sénégal ?
Gunpowder 3505 with the suffix fixed and held across shipments, Chunmee 41022 alongside it, residue tested against the destination standard, and French-language retail packing in the sizes the market actually sells. The document pack is agreed with the Senegalese importer; it is not simply Morocco's pack re-addressed.
The point is not that Morocco should be abandoned — it took 91 000 tonnes in 2025. The point is that a price list benchmarked only to Casablanca is benchmarked to the lowest average among China's African markets.